Wanderlust, the UK’s leading travel magazine, has named Georgia as the “Most Desirable Emerging Destination 2022.”
This year, the magazine asked its globe-trotting readers to name the places, people, and travel brands that most captured their imagination.
As noted in the results published by Wanderlust, Georgia was voted the most desirable emerging destination in the world.
“We at Wanderlust have had Georgia on our radar for a while now, as we’ve explored its Caucasus mountains, Black Sea beaches, and thriving wine scene. In fact, archaeologists have even traced the world’s first wine creation back to 6,000BC Georgia. Of course, we can’t forget its historical capital Tbilisi, with its eclectic mix of architecture reflecting the city’s complex past. Georgia is certainly a rising star in travel, and we’re sure it’s going to shine brightly,” the magazine notes.
Georgian Ambassador to Great Britain Sophie Katsarava and representatives of the Georgian national tourism administration collected the prize at the Wanderlust Travel Award.
Wanderlust helps readers plan trips by sharing information about destinations through the site. In social networks, Wanderlust has up to 200 thousand subscribers, and each of their articles is read by up to 100,000 people.