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New Liberty for Business

by Georgia Today
June 14, 2022
in Business & Economy
Reading Time: 2 mins read
New Liberty for Business

Liberty continues its series of meetings with agro and business representatives as part of the “Grow Your Business” campaign. The initiative started in Kakheti and this time Liberty, together with its partners, met with representatives of agro and business in Guria and Samegrelo regions.

The invited speakers of the Business Dialogue were representatives of Liberty, the Rural Development Agency (RDA), the state program “Produce in Georgia” and New Vision Insurance, who spoke about all the opportunities available for agriculture and small business development that will help existing companies today to further grow their business.

“Liberty’s new initiative Business Dialogue is a series of regional meetings, in the framework of which, together with partners, meetings with representatives of agro, small, and medium businesses are held in all regions of Georgia. The purpose of these meetings is to have a direct connection with both current and potential customers in the regions. A dialogue format is a good way to get as close as possible to entrepreneurs, share experiences and explore the needs and wants of agro and business companies. Also, introduce Liberty opportunities and projects planned with our partners. We hope that such meetings will be fruitful for both the bank and the business and that sharing ideas will help create new banking offerings and work closely with small and medium-sized businesses,” Vazha Menabde MSME Banking Director of Liberty.

“One of the main goals of the agency Enterprise Georgia is to support local businesses, for which the agency, in cooperation with financial institutions, implements various types of support programs. We think that the business dialogue format meetings initiated by Liberty Bank, especially after the post-pandemic period, are also very important and necessary. On the one hand, awareness of state programs is growing and on the other hand, entrepreneurs are given the opportunity to use the resources of commercial banks, leasing companies and at the same time use state financial support mechanisms,” – Teona Babunashvili, Enterprise Georgia, Department of Small and Medium Business Development, State Programs Head of Management Service.

“It is very important for the Rural Development Agency that the detailed terms of all the projects implemented by us are properly provided to potential beneficiaries. It is also necessary to know the benefits that the person will receive from different state or joint programs. Therefore, Liberty’s new initiative to talk to the regions, agro and small entrepreneurs in a dialogue format, will naturally help to get feedback on these projects directly from the stakeholders and will facilitate the improvement of existing programs,” – Giorgi Jibladze, Deputy Director of the Rural Development Agency.

“We have been cooperating with Liberty in the field of agro-insurance for 2 years and we try to participate as much as possible in all the meetings initiated by Liberty in the regions, with potential borrowers and existing customers. Our goal is to develop agro-insurance in all regions of Georgia and after successful activities in Kakheti, Kartli and Samtskhe-Javakheti regions, to become more active in Guria and Samegrelo regions together with Liberty. Therefore, the new initiative Business Dialogue will facilitate more productive cooperation between different business sectors and provide direct information to farmers about both insurance and banking products “- Zaza Khosroshvili, CEO of New Vision Insurance.

Liberty will hold Business Dialogue meetings throughout the summer in all regions of Georgia.

 

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