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Georgians spend record GEL 521 million on mobile services in 2025

by Mariam Razmadze
October 2, 2025
in Business & Economy, News
Reading Time: 1 min read
Georgians spend record GEL 521 million on mobile services in 2025

Photo: Business Standard.

The Communications Commission (ComCom) reports that Georgian consumers spent a record GEL 521 million on mobile communication services in the first seven months of 2025. The total is GEL 31 million, or 6%, higher than in the same period last year.

Three operators dominate the market, with Magti maintaining the largest share at 40.7%, generating GEL 245.3 million in revenue from 2.39 million subscribers. Silknet followed with 35.8% of the market and GEL 183.5 million in revenue from just over 2.09 million users. Celfie Mobile, the youngest player, accounted for 23.2% of the market, earning GEL 91.3 million from 1.36 million subscribers. Celfie posted the fastest growth at 8.7% year-on-year.

The total number of active mobile subscribers climbed to nearly 5.87 million, up 191,000 compared to 2024.

Mixed ARPU Trends
Average revenue per user (ARPU) showed divergent results across providers. Magti reported the highest ARPU at GEL 16.25 per month, up 0.86 GEL year-on-year. Silknet’s ARPU fell slightly to GEL 13.97, while Celfie Mobile improved to GEL 10.58.

Data Usage on the Rise
Mobile internet penetration also expanded, with 4.34 million subscribers, 73.9% of all users, accessing mobile internet monthly. Average monthly data usage per subscriber increased to 17.2 GB, up by 2.3 GB compared to last year.

Tags: CellfieGeorgia mobile market 2025MagtiSilknet
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