As part of its ongoing commitment to supporting the business community, TBC hosted seven training sessions on a variety of business-related topics throughout May, engaging more than 500 entrepreneurs across Georgia.
The sessions provided business representatives with an opportunity to gain practical knowledge and expert insights on key challenges and opportunities facing modern enterprises.
The month began with an interactive workshop dedicated to systematic problem-solving. Participants worked on real-life business cases and learned how to identify root causes, analyze challenges effectively, and make informed decisions.
The second session focused on the 10 Golden Rules of Financial Management and was led by Giorgi Chugoshvili, founder of Amadeo. The training explored essential financial principles designed to help businesses improve financial discipline and long-term sustainability.
Digital marketing was the focus of the third meeting. Marketing expert Aleksandre Chomakhidze shared the latest updates on Meta platforms, discussed recent algorithm changes, and provided participants with practical recommendations for improving their digital marketing strategies and online performance.
Additional May training sessions covered topics including retail market entry strategies, tax regulation updates, and cost management. Entrepreneurs received expert guidance on effective expense management, financial planning, and building a sound financial structure for sustainable business growth.
TBC’s Business Education Program continues to expand, providing entrepreneurs with free access to high-quality business knowledge and industry expertise. Registration for June training sessions is now open for TBC business customers through prior registration at: https://tbcbank.ge/ka/business/education, where detailed information about upcoming courses is also available.
Participation in all training sessions is free of charge. Through the program, TBC aims to increase access to business education while equipping entrepreneurs with up-to-date knowledge, practical skills, and valuable insights to support business development and success.













