In a recent article, Marketer focuses on the methods of environmental protection and waste reduction, emphasizing the importance of sustainable practices in Georgia. One successful approach underscored in the piece is the utilization of reusable systems, encouraging the multiple use of items for their primary purpose, especially in packaging.
International examples include the likes of RECUP and Coca-Cola Brazil, illustrating the effectiveness of the initiatives. CENN, in collaboration with GIZ, is at the forefront of the ‘Tbilisi Circular Laboratory’ project, to raise awareness of sustainable methods in the country.
A growing circular economy encourages corporate social responsibility and preserves natural resources. Georgia is in the process of significant changes toward a greener future by stimulating consumer participation, all of which can eventually lead to a waste-free environment.