The International Tourism and Business Forum, held on the 13th and 14th of November, in Sheraton Grand Tbilisi Metechi Palace provided a platform for global leaders and experts to discuss the dynamics of tourism, safety, sustainability, and investment opportunities in Georgia. The event commenced with a captivating video introduction showcasing the beauty and cultural richness of Georgia, setting the stage for an insightful and productive two-day forum.
The opening session featured a warm welcome from Bassam Jaafar, the Founder of Provision Company. His opening speech set a positive tone for the event, emphasizing the importance of international collaboration in promoting tourism and business in Georgia.
Dr. Amar Mustafa Alsaid, Assistant Chief of Security for Community Affairs at the Ministry of Interior in the Kingdom of Bahrain, shared valuable insights on the crucial role of safety in fostering tourism and business. His perspective laid the groundwork for understanding the significance of creating a secure environment for travelers and investors alike.
The forum also delved into sustainability and ethical business practices, with Mr. Abdullah Alenezi, Chairman of the Board of the Center for Sustainable Development at the Kuwait Lawyers Association, offering a comprehensive overview. His insights underscored the growing importance of responsible and ethical business practices in the global market.
Otar Margoshvili, Business Development Manager of the Georgian National Tourism Administration, took the stage to present the tourism side of Georgia. His presentation included basic information about the country, highlighting its unique attractions and inviting landscapes.
Ms. Tea Sajaia from Samegrelo Destination Management Organization (DMO) provided an in-depth exploration of the Samegrelo region, emphasizing its diverse offerings such as thermal waters, mineral waters, and phagotherapy. This showcased the potential for a wide range of tourism experiences within Georgia.
The forum also covered educational tourism, with Ms. Natalie Kvachantiradze, Chairperson of the Georgian Tourism Association, sharing insights into the country’s offerings in this field.
Medical tourism was a significant focus, with Mr. David Sturua, Executive Director of the Georgian Medical Tourism Alliance, discussing Georgia’s potential in the field. He highlighted the country’s professionalism, affordable prices, and specialized procedures that make it an attractive destination for medical tourists.
The Mayor of Poti, Mr. Beka Vacharadze, provided a detailed presentation on the city, offering a glimpse into its history, current state, and future development plans.
The forum also featured segments on real estate and investment opportunities in Georgia. Ms. Ketevan Kanashvili, Senior Investor Relations Manager of Enterprise Georgia, presented investment opportunities, while Ms. Viktoria Sakurova, Executive Board Member of the Georgian National Association of Real Estate, discussed investments and real estate in the country.
The second day of the forum was marked by dynamic workshops covering various aspects of the economy, tourism, and investment potential of Georgia. Workshops on wellness and medical tourism, as well as education for international students, provided participants with actionable insights and strategies for collaboration.
The event reached its pinnacle with Mr. Bassam Jaafar of Provision Company signing agreements with partnering companies, symbolizing the commitment to fostering international cooperation and business growth in Georgia.
The second day witnessed an even more active stage of work, with engaging workshops on the economy, tourism, and investment potential of Georgia. These workshops facilitated in-depth discussions and exchange of ideas, further solidifying Georgia’s position as an attractive destination for business and tourism.
The International Tourism and Business Forum served as a bridge connecting global leaders, experts, and investors to explore the vast potential that Georgia offers. The event not only showcased the country’s natural beauty and rich cultural heritage but also highlighted its commitment to safety, sustainability, and ethical business practices. As agreements were signed and discussions flourished, the forum undoubtedly played a pivotal role in shaping the future of international tourism and business in Georgia.
