TripAdvisor to Launch Marketing Campaign about Georgia
TripAdvisor, one of the most popular travel sites, will promote Georgia during a six month marketing campaign. George Chogovadze, Head of Georgian National Tourism Administration (GNTA) and Chad Shiver, Marketing Manager for Destinations at TripAdvisor, announced the campaign this week.
Cooperation between TripAdvisor and the GNTA is ongoing, with TripAdvisor promoting Georgia’s touristic destinations in ten countries: Germany, Poland, Italy, Sweden, Norway, Denmark, Ukraine, Russia, Israel and Turkey.
Having 390 million visitors a month with over 7 million hotels, restaurants, vacation rentals and booking possibilities listed on the site, TripAdvisor is considered one of the largest travel web portals.
The GNTA will allocate $65,000 for the marketing campaign.
By Nino Gugunishvili