Kerten Hospitality’s Cloud7 Debuts in Middle East with 1st Trend-Setting Property

Cloud 7 Residence Ayla Aqaba to welcome guests with customized royalty experiences in August

Specialist mixed-use operator Kerten Hospitality is debuting its Cloud7 aspirational brand in the Middle East with the opening of Cloud7 Residence Ayla Aqaba in the heart of the game-changing lifestyle destination Ayla Resort.

A shining model of seaside living, Cloud7 Residence will further diversify the tourism offerings in Aqaba, generating additional demand for luxury accommodation with its four apartment categories ranging from one to four bedrooms. Each of its 75 fully serviced apartments features a modern design that incorporates authentic Middle Eastern influences, impeccable service and warm hospitality that caters to different age groups in a cozy, family-friendly setting.

“We are thrilled to be joining the Ayla family with the opening of Cloud7 Residence in Jordan in such a trend-setting ‘bleisure’ destination that provides residents and guests a secluded location to work, relax, socialize, and exercise,” said Antony Doucet, Brand & Marketing Director at Kerten Hospitality and the pre-opening GM of the Cloud7 Residence in Jordan. “Thrill-seekers, nomadic travelers, wellness addicts, vacationers and residents will get a taste of our soft touch hospitality amidst a world of cuisines, plenty accommodation choices, entertainment and sports facilities.”

Personalized, royalty-like experiences and breathtaking views will offer visitors and residents unforgettable memories, with pristine beaches, walkable pathways, upscale facilities for dining, staying, relaxing and sports. Located in the heart of a unique oasis-style setting, the resort is nestled in turquoise, manmade lagoons, boosting a distinct design that resembles a visual hybrid of Marrakech and Mykonos. Meanwhile, a wide range of adrenaline-enthusing water sports, climbing walls, zip line and boot camp facilities will welcome adventure-seekers who are ready to jump, crawl, dive and almost fly, while golf lovers will have access to the only 18-hole, world-class golf course in the country.

Additionally, over 90 dining, entertainment and retail outlets will offer guests customized experiences during their long-term visits and staycations in the heart of the eco-friendly oasis and the Marina Village, which was also conceived to host artistic and cultural events all year round. Arabic and Mediterranean cuisine, local tea customs and sandwich boutiques as well as juice bars and healthy Grab and Go concepts will satisfy even the most discerning palates.

“The latest expansion of our aspirational lifestyle brand into this unique location that meets the needs of the savvy generation of travelers and guests seeking to own or rent a home in an idyllic urban-living environment demonstrates a demand for fresh and inspirational hospitality choices,” added Antony.

Just a five-minute drive from the city center — the nearest access point to the world-known attractions of Petra and Wadi Rum — Ayla Aqaba is on Jordan’s Red Sea coast known for the best diving and snorkeling locations in the world. Soccer, tennis and basketball aficionados will be able to practice their passion on the resort’s modern courts.

About Cloud7 Residences

Cloud7 is a new innovative and trendy residence and serviced apartments management brand for the next-generation guest who appreciates comfort and a seamless travel experience. As a global trend watcher, Kerten Hospitality responded to demand for a new aspirational lifestyle concept and created Cloud7, combining locality and culture and blurring the lines between living, working and travelling. The Cloud7 ethos merges design, technology and local branding elements responding to demand for a place to live from the connected and social guest.

About Kerten Hospitality

Kerten Hospitality, a specialist mixed-use operator, is dedicated to the operation of mixed-use projects that transform development projects into lifestyle destinations by combining branded residences, serviced apartments, luxury and mid-market hotels, collaborative fully-serviced workspaces, gourmet burgers and F&B concepts.

Kerten Hospitality manages a portfolio of owned brands including Cloud7 Hotel and Residence, The House Hotel and Residence, The House Residence, Ouspace – a co-working and business club concept, Frikadell – a tech-driven gourmet burger with more F&B brands coming down the pipe. 

With the ultimate goal of ‘shaping the future for better living’, Kerten Hospitality’s dynamic team comprises a select group of highly-connected international experts who share a common desire to deliver change in communities around the world. The team are corporate disruptors, rebel hoteliers and food enthusiasts with hospitality pedigrees from well-known brands.

The international hospitality group’s pipeline currently includes 4,050+ keys, and some 20, 000 sq. m of co-working serviced offices, over 300 Frikadell stores, a variety of F&B concepts in projects across the Middle East and North Africa, Europe and CIS.


Instagram: @kertenhospitality



28 July 2020 10:46